What We Offer
Learn to run paid ads that actually work for your business, not someone else's case study.
Get your ads live before Christmas. A 6-week course for business owners who want real support, not a folder of videos, with your campaigns running in time for the holiday shopping season.
Most businesses aren't bad at marketing. They're just doing it alone, guessing at targeting, copying competitors, boosting posts without knowing why it matters.
Paid ads work, but only when someone actually understands what they're doing. Right now your options are you (with no guidance) or an agency (with no visibility into what they're doing for your money). This course is the middle ground.
The Problem
Six weeks. One weekly live session. Real 1:1 support along the way. By week 3 or 4, your ads are live, not "in theory," actually running.
You'll learn Meta and TikTok ads properly: how to set them up, who to target, what to say, how to read the numbers, and when to adjust. Plus how to use AI to speed up your customer research so your ads are built on what your customers actually think, not guesswork.
What This Course Actually Is
You've never run a paid ad and want to do it properly from the start
You've boosted a post or two and know there's more to it, but nobody's explained it properly
You're tired of paying for ads that don't seem to go anywhere
Mixed experience welcome. The course meets you where you're at.
Who this is for
6 weekly live sessions on Zoom, 60 minutes each, real and interactive, not pre-recorded
3 private 1:1 phone catch-ups to work through your setup, creative, and results
Ads live by week 3 or 4, so you're seeing real data while the course is still running
A repeatable method for using AI to research your customers before writing a single ad
A simple routine for managing your ads confidently once the course ends
What you get
1. Foundations & Setup — mindset, AI research, brand strategy (new vs established), account setup
2. Audience & Creative — targeting, ad copy, what stops the scroll on Meta vs TikTok
3. Build & Launch — campaign structure, budgeting, ads go live
4. Reading the Data — the metrics that matter, what's normal early on
5. Optimise & Scale — what to adjust, when, and how
6. Results & Next Steps — review, and a clear plan going forward
The 6 Weeks at a Glance
I've spent over 9 years in marketing, across agencies, in-house teams, and freelancing. I've worked across paid media, brand, and community management for clients in e-commerce, retail, FMCG, alcohol, government, automotive, tourism and trades. I've learned what works, what wastes money, and what almost everyone gets wrong at the start.
This course is everything I wish someone had explained to me early on, compressed into 6 weeks.
Pricing:
$799 AUD, early bird $699. Payment plan available over 5 weeks. Includes all 6 live sessions, your 3 private catch-ups, and every resource covered.